APA Style
Hawkins, D, I., Mothersbaugh, D, L. (c2013).
Consumer behavior: building marketing strategy (11th ed.).
Indonesia:
McGraw-Hill/Irwin.
MLA Style
Hawkins, Del, I.., Mothersbaugh, David, L..
"Consumer behavior: building marketing strategy".
11th ed.
Indonesia:
McGraw-Hill/Irwin,
c2013.
Text.